Our Story

Less is Powerful

Driven by the less-is-more philosophy

In our pursuit of radiant skin, we tend to do more when we don’t see the results we’re after. For us, healthy skin starts when you start to do less.

We want to help you make conscious choices for your skin’s health by offering reliable skin essentials that only contain result-driven ingredients at efficacious levels.

Uncomplicated Self-care

We're committed to crafting high-performance products that shape your new gentler, smarter, radically minimal skin ritual.

MEET OUR BRC-5™

our core technology for lasting results that reveals healthier skin

Our BRC-5™ or Barrier Restore Complex is composed of five widely studied and clinically-proven ingredients that support the activation of the skin cells in your barrier, and help accelerate its restoration process. Designed for long-term results, it not only helps balance your current hydration and skin-firming proteins, but also encourage new cell production making your skin naturally more resilient.

The high-performing ingredients that power our BRC-5™ support the barrier’s protective capabilities, which shield your skin from external stressors, irritation and inflammation for healthy skin now and over time.

BRC-5™ INGREDIENTS

Shield skin from visible damage from environmental aggressors, and essential for keeping the skin barrier healthy and functioning properly

Shield skin from visible damage from environmental aggressors, and essential for keeping the skin barrier healthy and functioning properly

Binds the water molecules from its surroundings to form a protective barrier over your skin and stop your skin's moisture from evaporating

Binds the water molecules from its surroundings to form a protective barrier over your skin and stop your skin's moisture from evaporating

Activates the renewal of older slowed skin cells and boosts new cell production, giving way to a more youthful and radiant, less tired look

Activates the renewal of older slowed skin cells and boosts new cell production, giving way to a more youthful and radiant, less tired look

Anticipate and prevent the loss of your skin’s firmness and bounce defying the appearance of wrinkles and age-related change in texture

Anticipate and prevent the loss of your skin’s firmness and bounce defying the appearance of wrinkles and age-related change in texture

Balance your skin’s microbiota alleviating acne, rosacea, eczema, or other conditions caused by a bacterial imbalance

Balance your skin’s microbiota alleviating acne, rosacea, eczema, or other conditions caused by a bacterial imbalance

THE TEAM
SAM

Founder

My skin journey, which included three courses of Roaccutane, has been challenging.  Over time, I thought I needed more - accompanied by intensive skin routines that were hard to sustain in the long run. But despite my most rigorous effort, most solutions only gave short-term results. 

Wanting to break that cycle and find a better way to care for my skin inspired me to start MORAL. My vision for MORAL is to offer effortless and intentional self-care that seamlessly integrates into your modern lifestyle, providing real results without complexity.

Bringing peace to your skin, with more of the essential and less of the imposed

SANDRO

Co-founder

Growing up on the island of Crete with parents who decided to move from Berlin to embraced the philosophy of "Less is More", I learned early on that excess doesn't lead to happiness. Instead, I adopted a minimalist lifestyle, which allowed me to resist the temptation of overconsumption and achieve more with less.

Through "MORAL," I aim to share the principles that have guided my life. To simplify and rather focus on what makes us truly happy and healthy, starting with our skincare rituals.

Crafting high performance skincare that makes your life simpler